Square Enix’s America and Europe CEO Phil Rogers has explained to MCV that the company has no plans to abandon core gamers, despite the company’s recent shift to mobile platforms. Rogers told the publication that they are aware of gamers suspicions regarding free-to-play titles, but claims it’s only one of their business models.
“Today people might be suspicious of free-to-play – some people fear this is a tag for low quality although many see free to play games pushing boundaries in terms of quality and fun. We understand that generally a lot of core gamers don’t like the idea of free-to-play if it’s really seen as a way to charge them more than they want for something. That’s not the intention nor is it a strategy that will last and take any business forward.
“But free-to-play is one business model, not the only business model. And while we’re making games for a variety of audiences, we still have a lot of focus for those day one gamers that have such amazing passion, and which – frankly – this business has been built on. We have no plans to abandon them, and we value their responses – even if sometimes that can be emotion and hard to read.”
Square Enix’s America and Europe CEO Phil Rogers has explained to MCV that the company has no plans to abandon core gamers, despite the company’s recent shift to mobile platforms. Rogers told the publication that they are aware of gamers suspicions regarding free-to-play titles, but claims it’s only one of their business models.